Efficiency First

Marketing Brochure

Efficiency First is pleased to announce the completion of a tri-fold marketing brochure created by the Marketing Working Group committee members.  The “What is Home Performance”  brochure is a marketing piece intended to educate prospective clients on energy upgrades. Efficiency First members are encouraged to print and distribute the brochure“as is” or customize it with their brand and contact information by stapling a business card to the back panel in the white space provided. In addition to a PDF, the brochure will also be available for members to use on their corporate website in a web friendly version very soon!

The primary goal is to offer member companies a template around the home performance message and secondly to facilitate a dialogue among Efficiency First members to comment about the brochure, explain how they would customize it, suggestions on improvement and to share individual marketing success stories.

To access the brochure, please log in into your Efficiency First account and click here to download the PDF version of the brochure.

Contest Information and Guidelines

To celebrate the release of the marketing brochure Efficiency First will sponsor a contest for the member company who comes up with their own version of the brochure.  EF members will vote on their preference and the top choice will be eligible for a prize.  The prize will be $100 off the annual membership dues, applied to renewal date.

Members can use the EF marketing brochure as template. After all brochures have been submitted, brochures will be public on the web and members will have a month to comment and cast their votes.

Rules

i.      Keep the message of the brochure to homeowners

ii.      Use of authorized pictures only (photos that does not infringe on copyrights)

iii.      Acceptable formats are word docs, Publisher and PDFs

Email your version to info@efficiencyfirst.com with “Marketing Brochure Contest” in the subject line. Please include your companies name in the email.

Final submission Date is Jan 14, 2011 by Midnight. The Contest will begin Jan 24^th. More details to follow!